NIKE ATELIER FOR JANNIK SINNER

Following on from the graphic identity, Convoy creative directed a new chapter of Nike Atelier in collaboration with Nike ACG and Jannik Sinner, launched to coincide with the Olympic Games.

Art direction

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Set in the Alps where Sinner grew up, the campaign follows his climb, merging Atelier’s craftsmanship with ACG’s performance design in a study of precision, endurance, and elevation.

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Master 3 collage still
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